Audiense is looking to solve the business problem of helping organizations deeply understand and strategically activate their consumers by providing an integrated, insight-driven solution that combines predictive modeling, location intelligence, eCommerce tagging, event tracking, revenue attribution, audience segmentation, and social consumer intelligence. The Analytics Implementation Specialist will help eCommerce merchants gain actionable insights through server-side event tracking to make smarter decisions that accelerate growth and drive success.
Requirements
- 3+ years of hands-on experience with Google Analytics (Universal & GA4), Google Tag Manager, and marketing pixel implementations
- Deep understanding of client-side and server-side tracking fundamentals
- Experience implementing conversion tracking for Meta Ads, TikTok, Pinterest, and other platforms
- Strong troubleshooting skills to diagnose and resolve technical tracking issues
- Familiarity with consent management tools (Osano, OneTrust, Cookiebot, Pandectes) is a plus
- Configure GA4, GTM, and server-side tagging to ensure accurate data collection
- Set up and validate marketing pixels across Facebook Ads, TikTok Ads, Pinterest, CJ Affiliate, Klaviyo, and other platforms
Responsibilities
- Own the end-to-end tracking implementation for a portfolio of Elevar customers
- Configure GA4, GTM, and server-side tagging to ensure accurate data collection
- Set up and validate marketing pixels across Facebook Ads, TikTok Ads, Pinterest, CJ Affiliate, Klaviyo, and other platforms
- Architect and deploy advanced tracking solutions for complex eCommerce scenarios
- Stay up-to-date on iOS14+ changes, consent management, and Google Consent Mode, ensuring client setups are compliant
- Troubleshoot and resolve data discrepancies across analytics and ad platforms
- Partner with internal teams, including product, success, and engineering, to enhance tracking capabilities
Other
- Candidates must reside in the Eastern Time Zone or be willing to work Eastern Time Zone hours.
- Proven ability to manage multiple client projects simultaneously
- Excellent communication skills to translate complex analytics setups into clear client recommendations
- Prior experience in a SaaS, eCommerce, or startup environment is preferred
- Employment is contingent upon the successful completion of a background check
