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The company is looking to hire a candidate who can act as a "copilot" to product managers and work with cross-functional teams to understand business objectives and customer questions. The role involves designing research approaches, analyzing data, and driving insights to action with recommendations to support product development from ideation through post-launch assessment.

Requirements

• Experience with a broad range of qualitative and quantitative research methods, including moderating in-depth qual interviews and designing and analyzing quantitative survey data
• Understanding of research industry best practices and comfort with weighing the pros and cons of different research approaches
• Demonstrated ability to conduct research from end to end from design, writing questionnaires and discussion guides, programming and fielding studies, analyzing results, and presenting to stakeholders
• Able to have a thoughtful discussion and recommendation on research design and methodology to address an insights brief
• Experience with various research platforms for both quantitative and qualitative research such as Alchemer, QuestionPro, Recollective, Voxpopme, etc.
• designing and analyzing quantitative survey data
• writing questionnaires and discussion guides

Responsibilities

• Lead and support a variety of research initiatives including whitespace identification, macro trend analysis, New Product Development Innovation pipeline research, customer segmentation, customer journeys, foundational brand research, competitive landscape, new category launches, product development, etc.
• Translate product and business needs into learning plans, identifying appropriate research methodologies to answer questions with quality and speed
• Analyze and synthesize multiple data sources, determine the key insights and identify business implications and recommendations
• Champion the consumer voice and user experience in creative ways and through excellent storytelling and presentations
• Contribute to the management of our research community, including designing and launching quantitative and unmoderated qualitative surveys, managing outreach to customers, etc.
• designing and launching quantitative and unmoderated qualitative surveys
• managing outreach to customers

Other

• A successful candidate will be passionate about advocating for the customer, while also having a business, growth and product-focused perspective.
• This individual should be comfortable translating data into a clear story and presenting out results to stakeholders of all levels.
• This individual will be part of a small but mighty Insights team and should have a ‘roll up your sleeves’ approach.
• Passionate about People: you think of our customers as human beings, with an eye toward their needs and challenges, and can help us see our product through that lens
• Analytical: you can tackle vague, complex problems using data (qualitative & quantitative) and logic. You excel at finding patterns and meaning in the data, articulating the “so what,” and translating insights into strategic, actionable recommendations