ASSA ABLOY is looking to fill an Associate Product Marketing Manager role to assist in managing their National Hardware product portfolio, driving new product ideation, innovation, and ensuring successful market launch and ongoing product lifecycle management.
Requirements
- Good Microsoft Office Skills
- Good Presentation Skills to Both Internal & External Stakeholders
- Good Project Management Skills
- Good Profit & Loss knowledge
- Good industry knowledge
- Basic Category Management knowledge
- P&L Management – experience understanding a product portfolio or business P&L; constant management of SKU level and category level profitability
Responsibilities
- Supports cross-functional team (engineering, sourcing, demand planning, finance, & documentation) through multiple on-going product development projects at various stages of development.
- Develops product road direction, manages research initiatives to establish fact-based business and marketing strategy development.
- Understands market, channel and/or customer dynamics, product design, trends, and end –user preferences and purchase drivers.
- Effectively manages documentation to create new SKUs and all data points including weights and dimensions, list pricing, UPCs, etc.
- Utilizes sales data to make recommendations on aisle changes in retailer product sets & participates in research & preparation for customer line reviews.
- Supports brand guidelines to ensure consistency, with specific influence on packaging, merchandising, and collateral related to assigned projects.
- Works with sourcing to implement changes & improvements in our supply network for new & existing products.
Other
- Bachelor’s degree in marketing, business, communications or related field is required.
- Minimum 3+ years of marketing or relevant experience within the home improvement industry or consumer packaged goods company (CPG/FMG).
- Builder’s hardware knowledge a plus.
- Project Management – ability to successfully manage several initiatives/projects simultaneously; able to motivate cross-functional team members regardless of function or tenure.
- Data driven decision making – must have experience utilizing market research methods and tools and translating findings into solutions and strategies.
