Mirakl is looking to expand its retail media business by acquiring and engaging advertisers, helping them leverage Mirakl Ads solutions to achieve their growth objectives and maximize their return on investment.
Requirements
- Strong analytical and problem-solving skills, with the ability to interpret data and make actionable recommendations.
- Proficient in using Excel and Google Sheet.
Responsibilities
- Define and implement a growth strategy with Mirakl marketplace operators, including target setting, value propositions, and action plans to maximize both advertiser adoption and ad spend.
- Develop and execute business development initiatives using both 1:1 and 1:many acquisition strategies.
- Identify key advertising opportunities and build tailored offers that align with advertisers' business objectives.
- Drive new advertiser onboarding, leading commercial negotiations and persuading advertisers to quickly start investing on the platform.
- Educate and train advertisers on Mirakl Ads solutions, helping them set up and optimize their first campaigns.
- Provide strategic recommendations to improve advertisers' performance using available data insights and ad product features.
- Monitor and analyze the evolution of advertising revenues and key advertiser performance metrics.
Other
- Previous experience in Business Development, Sales, or Account Management is required.
- Experience in online advertising, retail media, or digital marketing is preferred.
- Excellent communication, presentation, and negotiation skills.
- Ability to thrive in a fast-paced, results-driven environment.
- This is a hybrid role and requires 3-4 days in our Boston office.
