Meta's Global Business Group is seeking a strategic solution-driver to lead key client relationships, leverage analytical skills, and develop platform and product expertise to become a trusted consultant in media planning, strategy, and measurement for Fortune 1000 advertisers. The role aims to drive revenue by negotiating and optimizing complex opportunities through a data-driven consultative sales approach.
Requirements
- Advanced experience structuring and manipulating raw data into datasets for analysis
- Experience analyzing data from a variety of different sources (quantitative and qualitative), presenting the data in a clear and concise manner, and developing actionable insights
- Proven track record in leveraging data, developing insight-backed hypotheses and driving learning plans to build compelling business cases
- Proven track record in leveraging data to develop broader prototyping solutions for the entire team
- Knowledge and experience with data querying (e.g., SQL, advanced Excel/ Google Sheets)
- Knowledge of statistics and experience with statistical packages such as R, SAS, or SPSS
- Experience with Meta’s full suite of advertising solutions
Responsibilities
- Act as a product & insights expert to identify and implement marketing solutions that drive measurable business results for our partners
- Develop narratives and recommendations from custom analyses, build presentations, and present findings to business stakeholders
- Design experimentation initiatives, develop experiment tracking, analyze results and present recommendations
- Serve as external product consultant educating clients and agencies on product solutions and best practices, and ultimately grow existing business partnership
- Drive proactive media & measurement strategy, implementation, and optimizations to increase performance and investments
- Manage account operations (e.g. troubleshooting issues, account set up, etc.)
- Work and collaborate across internal cross-functional teams to project manage complex workstreams
Other
- 5+ years of experience with online advertising/online media
- Bachelor's Degree
- Build and manage relationships with key clients and agency partners (media, creative, marketing partners, etc.)
- Manage a book of business and drive performance through operational rigor and sales acumen, identifying upselling and cross-selling opportunities, analyzing sales data, creating targeted sales strategies
- Travel as needed
