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Content Developer

LendingPoint

Salary not specified
Jun 10, 2025
Kennesaw, GA, US
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The company is looking to enhance customer understanding, promote trust, and drive action through compelling and compliant customer communications across the customer lifecycle.

Requirements

  • Experience writing for digital platforms (email, SMS, web)
  • Familiarity with content management systems (CMS) and A/B testing
  • Familiarity with tools such as Salesforce Marketing Cloud, WordPress, and Figma
  • Understanding of accessibility best practices and inclusive language standards
  • Experience with customer journey mapping or lifecycle marketing

Responsibilities

  • Write, edit, and optimize customer-facing content across email, SMS, in-app messaging, web, direct mail, and letters
  • Develop content strategies and messaging frameworks that reflect brand voice while adhering to regulatory standards
  • Create and maintain templates for recurring messages such as payment reminders, disclosures, and account updates
  • Uphold content governance standards and manage a scalable content library or CMS
  • Monitor content performance and user feedback to enhance communication effectiveness
  • Contribute content for all customer journey touchpoints, including acquisition, onboarding, engagement, and retention
  • Translate complex financial topics into plain, helpful, and human language

Other

  • Bachelor’s degree in Communications, Journalism, Marketing, or related field, preferred
  • 3 - 5+ years of experience in customer communications, content marketing, or UX writing
  • Strong writing/editing skills with attention to tone, clarity, and empathy
  • Proven ability to work within brand and compliance guidelines
  • Customer Focus: Demonstrates empathy and clarity in all communication touchpoints
  • Collaboration: Works seamlessly with cross-functional teams, including Compliance and Customer Service
  • Attention to Detail: Committed to accuracy, compliance, and quality in written communication
  • Adaptability: Able to pivot and tailor messaging across platforms and audiences
  • In-office work with possibility of remote work from a pre-approved location