Meta is looking to blend cutting-edge AI tools with brand aesthetic and strategy to help brands tell engaging stories and drive meaningful people connections through AI-generated ads.
Requirements
Familiarity with AI creative tools for image, text and video production, and eager to master new technologies
Experience with creative testing and performance optimization
Skilled in developing brand creative strategy, encompassing direction, style and aesthetic guidelines
Proven creative storytelling skills with the ability to craft engaging narratives for different audiences
Responsibilities
Define creative strategies and vision for AI-generated ads across Family of Apps
Collaborate with product teams to develop scalable AI solutions which align with brand guidelines, style and establish engaging creative directions
Integrating brand and creative best practices with AI capabilities and data insights to achieve optimal performance outcomes
Innovation: You are a forward-thinker who actively stays informed about the latest advancements and emerging research trends in generative AI
Agility: You thrive in a fast-paced, adaptable, and resourceful environment, and possess the ability to effectively support teams in rapid iteration and experimentation
Operation: You demonstrate a solid understanding of how to lead and support highly effective execution within a large, dynamic team
Collaboration: You are an experienced cross-functional collaborator, adept at building effective relationships and working seamlessly with product design, engineers, and research scientists
Other
8+ years of experience leading creative direction across various multidisciplinary teams
Extensive experience in a digital advertising agency, proven track record producing ads for digital platforms
Exceptional communication skills, able to work effectively with both technical and creative stakeholders
