Meta's Small Medium Business Group is looking to democratize the power of creativity by making it easy for anyone to build creative that works. The role aims to shape how advertisers use Meta's platforms to build their brands and thrive, by injecting firsthand knowledge of advertiser needs into product development.
Requirements
- 5+ years of experience in creative for performance, gained from working at startups, creative agencies, in-house creative teams, tech companies or as a non-traditional content creator
- Conceptual thinking and problem solving - experience in visualizing ideas and influencing stakeholders to execute strategies to their full potential across platforms
- Data fluency – you are happy to get your hands dirty with data and measurement while also being willing to learn new tools and distill data into unique insights
- Knowledge of AI solutions and tools for marketing and advertising
- Demonstrated experience as a tinkerer, willing to try your hand at prototyping to test ideas
- Demonstrated experience in how AI can enhance the creative process and unlock new levels of creativity
- A unique perspective on storytelling and how it manifests in the digital landscape
Responsibilities
- Continually inspire our clients and industries with the right approach that translates into business outcomes
- Work with a wide-range of cross-functional teams to refine and scale your approaches for maximum impact across Meta’s Platforms
- Continually work to invent new ways to harness creativity for business growth whilst driving value for people and communities
- Work hands-on to bring ideas to life. This is a position for builders/creators who demonstrate the imagination to scale your team’s ideas across the globe
- Collaborate with cross-functional teams internally and externally to drive efficiency on the process and the impact it has on our clients' businesses
- Continually explore Meta products - be a maker yourself and know the tools well from a consumer standpoint to build the best brand experiences for broad audiences
- Operationalize creative data, metrics and insights approach that identifies the right creative challenges and blockers, tracks progress, and delivers long term sustainable progress
Other
- Be adept at handling a high-growth environment. This team is inventing every day and it takes tenacity, bravery and the experience to view the big opportunities to thrive here
- Latest work samples required
- We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
- We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.
- Meta participates in the E-Verify program in certain locations, as required by law.
