Alo is looking for a CRM Developer to help them build and launch personalized, high-impact messaging across email, SMS, and mobile app to connect with their community.
Requirements
- 1+ years building dynamic HTML/CSS emails and mobile messages in Braze using content blocks, segment builder, canvas, etc.
- Advanced proficiency in HTML/CSS for email (including responsive layouts and media queries).
- Experience with templating languages such as Liquid, Jinja, or Handlebars for logic-based content.
- Comfort working with API-powered flows, transactional use cases, and dynamic payloads.
- Strong QA mindset with high attention to detail and a methodical approach to testing.
Responsibilities
- Build, test, and deploy email, SMS, and in-app campaigns using hard-coded HTML/CSS and responsive design best practices.
- Translate Figma or design files into polished, on-brand templates optimized for cross-client compatibility.
- Implement personalization logic using templating languages (Liquid, Jinja, Handlebars, etc.) to power dynamic content and variable experiences.
- Support API-driven and transactional messaging workflows by partnering with Martech and developers.
- Maintain and evolve our modular template system to support scalable, brand execution.
- Own rigorous QA across devices, platforms, and segmentation logic to ensure flawless campaign performance.
- Apply and validate complex audience segmentation, including behavior-based, transactional, and loyalty triggers.
Other
- 3+ years in CRM production, lifecycle marketing operations, or email/SMS campaign development.
- Excellent collaboration skills; able to partner with marketers, designers, and engineers alike.
- Clear communicator with strong organizational habits and documentation discipline.
