JCB North America's marketing database needs a technical backbone to transform disparate data sources into usable contact records, fuel targeted marketing and sales initiatives, and ensure seamless data integration between Salesforce, Oracle Eloqua, and other enterprise systems to drive customer engagement, lead conversion, and revenue growth.
Requirements
- Strong understanding of cleansing and analyzing large sets of data
- Experience working with Data in Salesforce
- Proficiency in data visualization tools such as SAP Analytics Cloud, Tableau, Power BI, or Eloqua’s reporting suite.
- 3+ years of experience with Salesforce data management, including Apex development.
- 2+ years of experience with Python for ETL, data transformation, or API integration.
- Hands-on experience with marketing automation platforms; Oracle Eloqua strongly preferred.
- Proficiency in SQL and relational database design.
Responsibilities
- Design, develop, and maintain processes to aggregate, cleanse, and standardize contact data from multiple internal and external sources.
- Manage data integrations between Salesforce and Oracle Eloqua, including field mapping, sync optimization, and error resolution.
- Develop scripts, automation, and transformation logic using Apex, Python, and SQL to create and update contact records.
- Configure and maintain Eloqua contact fields, custom data objects, and segmentation structures in alignment with marketing and sales needs.
- Implement and maintain database hygiene processes, including duplicate detection, suppression list management, and contact washing logic.
- Monitor and improve data quality, identifying gaps and executing enrichment strategies.
- Support marketing automation initiatives by ensuring accurate and timely availability of contact and account data for campaigns.
Other
- Bachelor’s degree in Marketing, Data Analytics, Business, or a related field.
- Strong technical skills in Apex, Python, and SQL for data manipulation and automation.
- Deep understanding of Salesforce data architecture and integration methods.
- Working knowledge of Eloqua’s contact model, segmentation logic, and custom data objects.
- Capable of managing multiple projects with minimal supervision in a fast-paced environment.