UJA-Federation of New York is seeking a Data Analyst to partner with their digital marketing team to unearth insights and build dynamic, interactive dashboards that translate marketing data into actionable learnings, aiming to improve marketing performance and decision-making.
Requirements
- Proficiency in data visualization tools, in particular PowerBI.
- Strong understanding of marketing KPIs and analytics (e.g., customer acquisition, lifetime value, conversion rates, ROI, etc.), with experience in analyzing large datasets to extract insights.
- Expert proficiency with SQL and experience working with marketing data (e.g., SFMC, Google Analytics, social media analytics) to gather and manipulate data.
- Bonus if you have experience working on SFMC or with SFMC data
Responsibilities
- Create and manage Power BI dashboards that show marketing results—like engagement, conversion, and customer growth
- Find trends, spot issues, and explain what the data means in simple terms.
- Work with marketing staff to learn what they need and help them use data in their decisions.
- Set up tools and workflows that reduce manual work and keep our reports up to date.
- Use charts and visuals to help others understand what the numbers show.
Other
- 5+ years of experience in data analysis, data visualization, or business intelligence, with a focus on marketing analytics or digital marketing.
- Strong attention to detail and a passion for presenting data accurately and clearly.
- Excellent communication skills and the ability to work effectively with cross-functional teams, including marketers, analysts, and leadership.
- In this role, you’ll need to think ahead, stay organized, and explain things clearly.
- You’ll often make sense of needs that aren't fully defined, so you should be comfortable taking the lead and asking good questions.
