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Samba TV is seeking a Data Analyst to build and improve their cross-channel media measurement capabilities by leveraging their proprietary data and AI-driven insights to help leading brands make data-informed decisions.

Requirements

• Sophisticated technical mastery of SQL, Python, Databricks, BigQuery.
• Absolute technical fluency in SQL, Python, Databricks, BigQuery.
• Capabilities in statistical analyses, modeling, and exploratory data investigations.
• Knowledgeable in how to leverage AI tools to improve efficiency, accuracy, and workflows.
• Experience in adtech and/or media, marketing, or measurement analytics.
• Experience independently managing JIRA or similar ticketing and prioritization systems.
• Experience identifying opportunities for scaling common asks into repeatable processes.

Responsibilities

• Extract data from Samba databases (e.g. conversion rate by audience segment).
• Perform custom matches and/or joins from disparate sources (e.g. ad exposure files from a publisher, conversion data from a measurement partner, and panel weights from the Samba measurement panel).
• Exploratory analysis and statistics (e.g. drivers analysis to identify what the key drivers were of campaign performance, content viewership, or other metrics).
• Visualize data to make it more accessible internally and externally.
• Independently manage, maintain, and execute the JIRA board ticketing system.
• Define mechanisms (e.g. weekly standups, office hours) to manage workflows.
• Incorporate AI into workflows and outputs and turn common requests into repeatable processes (e.g. templates, workbooks).

Other

• The James/Jayne Bond of Data Analysis.
• Cool under pressure - thrives in tackling high?stakes, complex data challenges.
• Resourceful in problem solving - enjoys working independently to solve issues.
• Unconventional - does things as they should be done, not having been done.
• Goal?oriented - relentlessly driven to achieve goals and team success.