Learfield Amplify needs a Data Analyst to provide accurate insights, maintain CRM and reporting tools, and identify new revenue opportunities to ensure staff across multiple properties have the data clarity and support needed to make informed, strategic decisions, especially as the sports industry and fan behavior continues to evolve.
Requirements
- 1+ years of data & analytics-focused work
- Experience working with data visualization and BI tools such as Tableau, Power BI, DOMO, etc.
- Knowledgeable in CRM administrative practices (Salesforce, MS Dynamics), Microsoft Office
- Proficiency in at least one programming language such as SQL, R, Python, etc. is a plus, but not required
- Experience with Ticketmaster/Archtics or Paciolan is a plus, but not required
- Can translate your knowledge & experience to business use-cases and prioritized work
Responsibilities
- Perform ongoing data analysis across multiple Learfield Amplify properties, ensuring accuracy, integrity, and accessibility of CRM and ticketing databases.
- Collaborate with Amplify Directors of Sales & Service to develop data-driven strategies that enhance ticket sales, service efficiency, and fan engagement.
- Manage and standardize internal sales tracking, reporting, and invoicing within AnalyTIX, ensuring consistency and visibility across assigned properties.
- Monitor multi-property sales and revenue trends to identify emerging opportunities, forecast performance, and inform leadership decisions.
- Leverage fan and customer data from Fanbase and other BI tools to identify new ticketing, premium, and sponsorship prospects.
- Support the administration of Salesforce, including maintaining data hygiene and building reports and dashboards to support sales and service decision-making.
- Support partner schools with survey analysis, retention modeling, pricing research, and segmentation to improve campaign targeting and customer retention.
Other
- Must possess a high level of integrity and honesty; ability to influence others through leading by example
- Manage time effectively and orchestrate multiple tasks simultaneously
- Sports/media/entertainment or sponsorship experience is a plus, but not required
- Bachelor’s degree or equivalent in related technical field e.g. Sports Business Management, Computer Science, Economics, Mathematics, Physics, Information Technology, etc. preferred
