Optimum Media is looking for a Data Analytics Manager to lead a team in providing custom analytics for various clients, including multi-screen reporting and attribution analyses, requiring data integration and querying skills to mine for insights across numerous TV & Digital data sources.
Requirements
- Strong SQL programming skills, data structure in relational databases, data manipulation and transformation knowledge required.
- Fluency with Python preferred.
- Experience working with large datasets and cloud-based enterprise data warehouse (experience with RedShift/Google Big Query/Databricks preferred).
- Exceptional data, analytics, and quantitative acumen with understanding of tools like multi-touch attribution, data management platforms, customer segmentation, and/or similar experience such as predictive analytics.
- Lead development & automation of scalable tools, templates, and dashboards (using BI tools like Domo, Tableau, or similar).
- Analyze and recommend areas for additional analysis and troubleshoot automated processes as necessary.
Responsibilities
- Provide custom analytics for various clients of a4 media.
- Lead projects and allocate resources to meet timelines for deliverables.
- Drive innovation within the team by applying creative technical approaches to ensure quality and leading-edge reporting and analytics.
- Act as a technical liaison for other Data Management & Product Development functions within the organization, translating feedback gathered from client exposure in order to develop new analytic product offerings.
- Mine data and ultimately analyzing, reporting and presenting those findings with actionable insights.
- Access raw data via SQL programming and then aggregate to summarize results for use by the analysts and ultimately the clients.
- Create complex ad hoc reports and analyses which require the use of multiple data stores and to acquire and stage data for use by numerous analysts within and outside the department.
Other
- Responsible for understanding the business objectives of a4 clients.
- Client facing and the Manager will be expected to articulate often complex technical matters in a clear and concise manner as a subject matter expert.
- Mentor and develop the skills of Analysts on the team to enhance their career development and build flexibility within the team when managing project workloads.
- Collaborate with Sales & Business Insights teams to define metrics, extract actionable insights and ensure timely delivery of reports and dashboards.
- Comfortable communicating with audience members across all management levels internally and externally.
