Apple Ads is seeking to help advertisers grow their businesses and provide a better customer experience through data-driven insights
Requirements
- 3+ years of experience as a consultant, data scientist or business analytics/intelligence professional
- 1+ years of work experience with data wrangling skills with Python/Pandas
- 1+ years of work experience with SQL for pulling and manipulating data
- Experience with in-person client interactions, specifically senior executives, and knowledge to also work with business intelligence (BI) and data science experts
- Deep knowledge of sophisticated analytical techniques and statistical methods
- 2+ years of experience in the digital advertising industry
- Experience with media mix modeling
- Experience with Ads Measurement, Attribution and incrementality testing
Responsibilities
- Highlight themes of insights which will have the most impact and pilot new insights
- Use sophisticated data analytics and statistical methodologies to extract impactful insights
- Develop the appropriate positioning and pitch framework to share key findings with various senior marketing, user acquisition, data science and C-suite customer personas
- Measure and track the impact of client interactions and classes of insights on advertiser performance and spend
- Ensure that proposed datasets and insights honor Apple Adsʼ privacy principles
Other
- Travel 10-30% of the time (varies by quarter)
- Bachelor's degree in a related field of study, or equivalent industry experience
- Strong communication skills and ability to distill information from large data sets and results into simple concepts and actionable insights for a variety of audiences
