Walmart Connect aims to drive growth in its digital advertising business by leveraging data-driven insights to help suppliers optimize their media strategies and increase sales, both online and offline. The role is critical to Walmart's overall growth strategy by enabling targeted and accountable digital advertising through Walmart's vast sales data.
Requirements
- Data analysis tools (SQL, Python, R)
- Data visualization platforms (Tableau, Power BI)
- Measurement frameworks (media mix modeling, attribution analysis, lift studies)
- Machine learning (applying supervised & unsupervised algorithms)
- Statistical methods (hypothesis testing, regression analysis, Bayesian inference)
- Retail media expertise (campaign measurement, ad inventory optimization, audience targeting strategies)
- Understanding of digital advertising ecosystems (programmatic buying, walled gardens, consumer insights)
Responsibilities
- Exploratory Data Analysis: Design and implement advanced machine learning models that solve complex business problems and drive measurable results.
- Data Automation and Quality Management: Establish best practices for dashboard development, data automation, and quality assurance.
- Data Visualization: Architect enterprise-wide reporting solutions that scale across multiple business units.
- Strategic Insight Development: Provide strategic insights and recommendations while managing multiple analytics projects and ensure timely and efficient delivery.
- Cross-functional Partnerships: Collaborate with cross-functional teams (internal teams, sales, marketing, product, and data engineering) to align insights solutions with overall business objectives.
- Technical Innovation and Process Improvement: Drive innovation in analytics by implementing new solutions, streamlining processes, and ensuring alignment with industry best practices.
- Demonstrate Leadership Qualities: Provide mentorship and performance management for team members, fostering a culture of excellence and continuous improvement.
Other
- Option 1: Bachelors degree in Statistics, Economics, Analytics, Mathematics, Computer Science, Information Technology or related field and 2 years' experience in an analytics or related field.
- Option 2: Masters degree in Statistics, Economics, Analytics, Mathematics, Computer Science, Information Technology or related field.
- Option 3: 4 years' experience in an analytics or related field.
- Experience in GenAI based agents is a plus.
- Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job.
