Audien Hearing is looking to improve its consumer-facing website as a high-performing digital product to drive business growth and empower individuals to reconnect with the world around them
Requirements
- Strong understanding of UI/UX principles and tools (e.g., Figma, Hotjar, Google Optimize)
- Experience with e-commerce platforms (e.g., Shopify, WooCommerce, Magento) and CMS systems
- Expert experience with GA4 and other web analytics tools
- Technical fluency—able to collaborate effectively with developers and understand how front-end and back-end systems interact
- Experience with front and back end site operations
- Experience with CRO and A/B testing
- Experience with web development and design
Responsibilities
- Own the customer-facing e-commerce site as a core digital product, driving its performance, usability, and alignment with business goals
- Oversee the teams executing front and back end site operations, including Shopify store management, UI/UX, CRO, and development
- Lead UX and UI improvements to enhance customer engagement and satisfaction, reduce friction, and increase conversion rates
- Build and manage a CRO roadmap—design and execute A/B tests, track funnel metrics, and identify improvement opportunities
- Ensure seamless integration between the website and back-end systems (order processing, inventory, CRM, analytics, etc)
- Lead or collaborate closely with developers and designers to execute updates, troubleshoot issues, and maintain site performance
- Define and report on KPIs related to site traffic, engagement, sales, and funnel conversion
Other
- 5–8+ years of experience in digital product management, e-commerce, or web experience roles
- Proven experience optimizing DTC e-commerce websites for performance and conversion
- Data-driven mindset with strong attention to detail
- Strong communication and project management skills
- Experience leading cross-functional teams and managing digital roadmaps
