Surgical Solutions is seeking to drive the development and evolution of their service offerings alongside upstream marketing initiatives, and to identify opportunities for new service offerings and craft targeted go-to-market strategies.
Requirements
- Proficiency in Microsoft Office Suite
- Familiarity with CRM, marketing automation, and analytics tools
- Strong analytical skills with the ability to translate data into actionable strategies
- Experience in industries with complex purchasing processes, preferably in regulated or technical markets
- Proven track record in developing and executing successful go-to-market strategies
- Ability to lead cross-functional teams and manage multiple projects in a fast-paced environment
- Excellent communication and presentation skills
Responsibilities
- Develop and execute marketing strategies that align with organizational goals, focusing on both product and service offerings.
- Conduct market research, competitive analysis, and segmentation to identify customer needs, industry trends, and opportunities for growth.
- Create sales tools, collateral, presentations, and case studies to support product/service adoption.
- Develop internal and external marketing resources to enhance sales enablement.
- Lead the full lifecycle of service offerings and programs — from concept and design through launch, enhancement, and retirement — ensuring alignment with organizational strategy and market needs.
- Oversee integrated marketing campaigns across digital, social, email, events, and content channels.
- Measure campaign effectiveness and optimize strategies based on performance data.
Other
- Bachelor’s degree in marketing, Business Administration, or related field
- 8–10+ years of progressive experience in product/service marketing, product management, or related field
- Ability to lead cross-functional teams and manage multiple projects in a fast-paced environment
- Excellent communication and presentation skills
- Applicants open to relocating to the KC Metro area are encouraged to apply; relocation assistance is available.
