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Director of Product Management, Brand Advertising

Apple

$290,600 - $464,300
Aug 18, 2025
Cupertino, CA, US
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Apple Ads is seeking a Product Management leader to develop its next-generation Brand advertising products, aiming to become the premier platform for advertisers seeking reach, engagement, and control by building and scaling brand advertising offerings.

Requirements

  • Deep understanding of brand and programmatic advertising, ad tech architecture, and monetization mechanics.
  • Track record of building search and/or display advertising products in ad tech or large tech companies.
  • Experience with rapid growth products at high revenue scale.
  • Experience with campaign management, media planning, creative approval workflows, inventory forecasting, order management, and ad operations tooling.
  • Experience with display and video ad formats across mobile, TV, and web.
  • Experience working with third-party measurement, creative verification, or billing systems.

Responsibilities

  • Define and drive the vision, roadmap, and execution of our Brand Advertising Platform, in alignment with strategic business goals and go-to-market plans.
  • Responsible for product managing end-consumer ad experience, Advertiser experience (UIs, Reporting, Recommendations), strategy on bundling advertising together, overall product lifecycle, and enabling go-to-market (marketing/sales) teams.
  • Lead and support cross-functional teams through all aspects of business case development, product requirements, integration, testing and go-to-market launch plans.
  • Drive alignment and collaboration across multiple business functions and technical teams.
  • Represent the product vision in leadership forums and serve as the go-to thought partner on brand advertising strategy.
  • Build and mentor a high-performing product team that can execute across diverse workstreams.

Other

  • 15+ years of product management experience, including 5+ years leading digital advertising or media platforms.
  • Have strong product instincts about Brand advertising and intuitively understand why product ideas will succeed
  • Excel at leading through influence, debate, and telling compelling stories.
  • Are self-aware and savvy in tailoring your message to your audience as well as delivering it in a clear, concise, and confident manner.
  • Are extraordinary at building presentations and documents and presenting them at all levels of the organization.