At Apple, the business problem is to develop next-generation Brand advertising products that power high-impact brand storytelling across premium content surfaces, such as News, Sports (MLS), and more, while respecting user privacy and delivering value for advertisers of all sizes.
Requirements
- Deep understanding of brand and programmatic advertising, ad tech architecture, and monetization mechanics
- Track record of building search and/or display advertising products in ad tech or large tech companies
- Experience with campaign management, media planning, creative approval workflows, inventory forecasting, order management, and ad operations tooling
- Experience with display and video ad formats across mobile, TV, and web
- Experience working with third-party measurement, creative verification, or billing systems
Responsibilities
- Define and drive the vision, roadmap, and execution of our Brand Advertising Platform
- Product managing end-consumer ad experience, Advertiser experience (UIs, Reporting, Recommendations), strategy on bundling advertising together, overall product lifecycle, and enabling go-to-market (marketing/sales) teams
- Lead and support cross-functional teams through all aspects of business case development, product requirements, integration, testing and go-to-market launch plans
- Drive alignment and collaboration across multiple business functions and technical teams
- Represent the product vision in leadership forums and serve as the go-to thought partner on brand advertising strategy
- Build and mentor a high-performing product team that can execute across diverse workstreams
Other
- BS/MS/PhD in Computer Science or related subject areas; or equivalent work experience
- 15+ years of product management experience, including 5+ years leading digital advertising or media platforms
- Exceptional communication and stakeholder management skills
- Ability to use data and insights to align people on which problems to prioritize and tackle in order to deliver what’s best for customers
- Comfort with working in situations where there is ambiguity and thrive in finding solutions on your own or with peers
