Intuit is looking to power its growth through technology-driven go-to-market strategies that deliver transformative experiences for its customers by advancing modern capabilities across Generative AI, Content Management, Experimentation, Privacy and Personalization.
Requirements
- Deep expertise in personalization, experimentation platforms, and content management systems.
- Strong curiosity about Generative AI and compelling point of views on how Marketing will evolve in the world of Generative AI.
- Hands-on experience building Gen AI applications a big plus.
- Familiarity with privacy, compliance, and governance frameworks in Martech and AI.
- Experience with machine learning and AI capabilities.
- Experience with content management systems.
- Experience with experimentation platforms.
Responsibilities
- Define and drive strategy for Generative AI applications in Martech, customer-centric content management, experimentation, and personalization.
- Lead the evolution of experimentation frameworks and best practices to enable “Experimentation Everywhere.”
- Champion personalization at scale—driving adoption of machine learning and AI capabilities that create tailored, outcome-driven experiences for customers.
- Build and govern scalable, compliant content management capabilities, ensuring speed, quality, and relevance across touchpoints.
- Establish roadmaps and operational models that balance innovation, governance, and efficiency.
- Partner across Marketing, Engineering, and BU Product teams to deliver an integrated customer experience ecosystem.
- Anticipate and manage risks, dependencies, and regulatory considerations, especially in the application of AI.
Other
- 10+ years’ experience in Martech, product management, or digital customer experience leadership roles in technology-driven businesses.
- Proven track record of defining and delivering transformative customer experiences at scale.
- Strong leadership skills with experience growing and mentoring high-performing teams.
- Exceptional communicator with the ability to influence across all levels of an organization.
- Travel requirements not specified.
