Twin Health is looking to hire a Product Marketing leader to own the end-to-end strategy for messaging, positioning, and go-to-market execution for their flagship Type 2 Diabetes and Healthy Weight programs.
Requirements
- 7–10 years in B2B2C product or partner marketing, ideally within digital health, health plans, or benefits platforms
Responsibilities
- Own competitive intelligence and market research.
- Craft compelling product narratives that resonate with prospects and clients across employers, brokers, and health plans.
- Enable sales and client success teams with personas, battlecards, case study selections, and playbooks.
- Partner with Marketing, Analytics, Product Management, and Sales & Client Success to lead go-to-market planning and execution for new product launches, features, and campaigns.
- Serve as a thought partner to the Product and Growth leadership teams.
- Use market and client insights to shape roadmap prioritization and long-term positioning.
Other
- This remote opportunity is available to US-based persons.
- Applicants must be authorized to work for any employer in the U.S.
- We are unable to sponsor or take over sponsorship of an employment Visa at this time.
- Unlimited vacation with manager approval
