Aeris Communications Inc. is seeking an experienced product marketing leader to accelerate the expansion of its automotive business unit and develop go-to-market plans to drive revenue growth.
Requirements
- Experienced B2B SaaS (or PaaS) product marketer with 10+ years of directly relevant experience and a strong understanding of enterprise technology sales cycles
- Prior experience in IoT, mobility, cloud, analytics or a related field is desired
- World-class writer and storyteller capable of diving deep into product details and customer needs
- Visual thinker with an eye for compelling graphics that accelerate and anchor customer understanding
- Strong cross-functional project manager capable of engaging a wide variety of functions externally and internally
Responsibilities
- Develop an encyclopedic knowledge of end customers and the operational nature of their businesses
- Produce crisp, clear, scalable and compelling materials for business development and partner sales teams
- Help to identify, investigate, and validate potential GTM partnerships and work with product, business development, sales and marketing to develop and execute partner marketing strategies
- Own the development and execution of demand generation campaigns, spanning digital marketing to high-profile events and conferences
- Develop an integrated AR/PR plan driving strong alignment with key analysts and influencers and establishing Aeris as a thought leader in the automotive market
- Be a product spokesperson, both internally and externally, explaining Aeris vision, demoing offerings at events, and showcasing the best of Aeris to stakeholders and customers
Other
- 10+ years of directly relevant experience
- Startup experience is a must
- Strong cross-functional project management skills
- Ability to work effectively with others
- MBA is a bonus point