At NICE Actimize, the business problem is to position solutions and drive business growth effectively in the financial crime, risk, and compliance solutions space, specifically in Anti-Money Laundering (AML) risk management for financial services organizations.
Requirements
- Working knowledge of Salesforce, Aha! and/or other CRM and Product Management/Marketing applications
- Experience in Product Management, Marketing, Pre-Sales or Business Development capacities
- Experience in risk management, specifically AML risk management for financial services organizations
- Market and/or product requirements definition
- Strategic business planning
- Competitor Analysis
- Market segmentation
Responsibilities
- Act as a source of expertise AML
- Work within the product team to perform market research and develop and execute strategies to bring new products to market, implement global go-to-market strategies and content to support the business in achieving pipeline, revenue and other goals.
- Generate business plans based on assessing and identifying market opportunities for existing solutions and new solutions
- Lead the development and definition of messaging and positioning of solutions that articulates the value proposition and ensures that all content is tailored to specific market segments.
- Ensure effective product marketing plans are in place that will deliver optimal pipeline coverage
- Develop and lead go-to-market campaigns and represent Actimize at conferences and industry events.
- Develop and maintain marketing collateral and sales enablement materials and tools
Other
- Minimum 7 years of experience in B2B enterprise and/or SaaS software B2B product role
- Minimum 2 years of team leadership experience
- Demonstrated excellence in written, verbal and presentation skills
- Ability to thrive in an energetic and dynamic environment
- Experience in building and executing a go-to-market strategy
