AuditBoard is looking to solve the business problem of leading, motivating, and mentoring a highly-talented product marketing team to drive growth in the audit business, while also defining the strategy for growth in each market and competing with other companies in the Internal Audit market.
Requirements
- 5-10 years of product marketing experience at a rapidly scaling B2B SaaS company
- Experience across each area of product marketing, from market strategy and GTM, product launch, to enablement and messaging
- Ability to span both strategy and execution as the leader of a small team
- Ability to think creatively to solve problems and build new processes
- Exposure to Audit, Compliance, Information Security Industry a plus
- Experience with competitive intelligence programs
- Experience with demand generation campaigns
Responsibilities
- Lead, motivate, and mentor a highly-talented product marketing team
- Operate as the GTM leader for our audit business, setting our strategy for growth in each market we serve
- Collaborate with product leadership to define our roadmap and plan to win across the Internal Audit market
- Be the expert for Auditboard’s products and innovation, use cases, and the markets in which we compete, internally and externally
- Act as a strategic thought partner with sales to build the playbooks, content, and resources to help us improve sales productivity and win rates
- Define GTM & launch plans for new features as a cross-functional leader and partner to sales, marketing, product, and client success teams
- Develop messaging, positioning, buyer personas, product presentations and key content as the cornerstone of strategic campaigns
Other
- 5-10 years of product marketing experience at a rapidly scaling B2B SaaS company, with 2-4 years people management experience
- Ability to think creatively to solve problems and build new processes
- Sincere interest in customer impact, constant innovation, and personal improvement
- Customer obsession: Apply relentless focus on listening to and understanding customers as the core of everything we do
- Win, together: Drive to be the best while supporting each other’s success
