The company is looking to solve the problem of empowering publishers and advertisers to thrive in the ever-evolving digital landscape by building cutting-edge programmatic technologies and solutions.
Requirements
Deep understanding of the programmatic advertising ecosystem, including RTB, header bidding, server-to-server integrations, ad formats (display, video, native, CTV), and ad quality challenges.
Direct experience (minimum 3-5 years) in an Ad Operations role at a major publisher or Supply-Side Platform (SSP) is essential.
Strong analytical, problem-solving, and decision-making skills.
Deep understanding of the software development landscape and emerging technologies.
Strong analytical and problem-solving skills, with the ability to translate complex technical concepts into business value.
Experience in the adtech and/or martech industry required
Deep understanding of ad tech platforms (SSPs, DSPs, Ad Exchanges, Ad Servers)
Responsibilities
Develop, own, and evangelize the long-term product strategy and roadmap for our pubisher solutions, aligning it with company objectives and market trends.
Conduct market research, competitive analysis, and customer segmentation to identify emerging opportunities, threats, and unmet needs within the programmatic advertising landscape, with a particular focus on publisher and SSP requirements.
Translate strategic vision into detailed product requirements
Leverage direct experience in publisher or SSP Ad Operations to inform product decisions, ensuring publisher products address real-world challenges related to yield optimization, latency, ad quality, fill rates, header bidding integrations, and reporting.
Define key performance indicators (KPIs) for publisher products, monitor product performance post-launch, and iterate based on data-driven insights.
Maintain an active role in the headspace of the industry through a regular output of thought pieces and presentations
Work closely with Engineering, Sales, Marketing, Business Development, and other Product teams to ensure successful product development, launch, and adoption.
Other
8+ years of progressive experience in product management or product strategy, with at least 5 years specifically focused on ad tech platforms (SSPs, DSPs, Ad Exchanges, Ad Servers)
Bachelor’s degree or work experience equivalent
Excellent communication, interpersonal, and presentation skills
Exceptional communication and interpersonal skills, with the ability to build strong relationships with internal and external stakeholders.
Stakeholder Collaboration: Work closely with Engineering, Sales, Marketing, Business Development, and other Product teams to ensure successful product development, launch, and adoption.
