The ESPN Research team is looking to inform ESPN and the larger Walt Disney Company on sports content and product performance, specifically supporting ESPN’s industry leading Digital Products – The ESPN App, ESPN.com and ESPN Fantasy.
Requirements
- Digital analytics tools like Adobe Analytics, Google Analytics and Conviva
- Knowledge of data visualization tools like Looker, MicroStrategy and Tableau
- Data Science code: SQL, Python and R
- Social Analytics tools such as Sprinklr, Shareablee, Tubular, etc.
- Experience reporting on and managing comScore and Nielsen’s digital suite of products
- Online survey software like Qualtrics
- Understanding of the market positioning and strategies of ESPN and the Walt Disney Company
Responsibilities
- Develop and lead the reporting and communications of ESPN’s Digital Product performance through standardized reporting
- Develop and lead ad-hoc analyses on user behavior for ESPN’s Digital Products features and content engagement
- Translate findings and deliver clear actionable insights to senior management to grow engagement with ESPN’s Digital Products
- Be actively aware of sports media and direct-to-consumer businesses to contextualize insights
- Manage day-to-day workload of direct reports
- Define Key Performance Indicators, business metrics and provide insights on user behavior utilizing internal analytics and proprietary data sources
- Work closely with other Data and Analytics teams across the Walt Disney Company to utilize company data infrastructure and resources
Other
- Minimum of 7 years of Digital research or Analytics experience within media, ecommerce, startup, agency, or research supplier
- Strong written and communication skills
- Collaborative nature and ability to work well in a team environment
- Ability to produce original ideas when analyzing problems
- Prior person management experience
