EverConnect is seeking a Director of Product Experience & Engagement to own the UI, UX, and conversion performance of their internal platform, combining creative vision, analytical mindset, and storytelling skills to drive measurable improvements in engagement, conversion, and product-led growth.
Requirements
- Proficiency with design and prototyping tools (e.g., Figma, Sketch, Adobe Creative Suite).
- Strong understanding of CRO methodologies, analytics platforms (e.g., Hotjar, Heap, Pendo), and behavioral data interpretation.
- Familiarity with front-end technologies (HTML, CSS, JavaScript) to effectively collaborate with development teams.
- Experience integrating AI tools into the design and optimization process.
- Comfort with rapid experimentation and data-driven decision-making.
- Strong visual and interaction design skills with a deep understanding of user psychology.
- Experience designing complex B2B or B2C workflow platforms (e.g., Airtable, Monday.com)
Responsibilities
- Own the platform’s end-to-end UI/UX strategy, ensuring designs are visually compelling, highly usable, and optimized for conversion.
- Define, document, and optimize user journeys that support adoption, retention, and cross-sell opportunities.
- Apply AI-forward design principles to streamline workflows, enhance personalization, and improve efficiency.
- Develop and execute a CRO roadmap, including A/B testing, multivariate testing, and funnel optimization strategies.
- Leverage behavioral analytics to identify friction points and improve user flow, engagement, and revenue-driving actions.
- Incorporate AI and automation tools into the design process to accelerate testing, prototyping, and personalization.
- Partner with product, marketing, and analytics teams to deliver measurable gains in PLG metrics.
Other
- 7+ years of experience in UI/UX design, product design leadership, or digital experience strategy and execution.
- Proven track record designing and optimizing workflow-based platforms (B2B SaaS or B2C marketplaces).
- Demonstrated success in driving conversion rate improvements and PLG initiatives.
- Strategic thinker with exceptional creative problem-solving skills.
- Clear communicator who can inspire teams and articulate design decisions to stakeholders.
