Define brand voice, customer experience, and GTM strategy for the company
Requirements
- 2+ years working with technical products or developer audiences
- Exceptional writing and communication skills
- Comfort speaking publicly, online and in person
- Experience in hardware, robotics, or devtools
- Prior success in building a community, audience, or following from scratch
Responsibilities
- Build and grow our developer community from zero (Discord, forums, events, online spaces)
- Create authentic technical content: demos, explainers, posts, videos, launch narratives
- Engage directly with engineers online and in-person to answer questions and build trust
- Work closely with founders and engineers to turn product capabilities into clear stories
- GTM efforts across content marketing, sales pipelines, campaign initiatives, etc
- Bring user feedback back into product, roadmap, and messaging
Other
- Highly energetic person that loves to help others
- Excitement to work in a startup as a part of the founding team
- Curiosity about hardware, embedded systems, robotics, or developer tooling
- Comfort speaking publicly, online and in person
