PECO is seeking a Head of Marketing to lead their marketing team, focusing on integrated marketing, brand strategy, digital innovation, corporate communications, and B2B initiatives. The goal is to unify and elevate the existing marketing team, foster collaboration, accountability, and innovation, and ensure consistent messaging across investor, media, and stakeholder audiences.
Requirements
- deep experience in digital marketing
- Champion the integration of cutting-edge technologies – including AI, machine learning, predictive analytics, and marketing automation
- Build a future-ready martech stack
- Use data and sentiment analysis
- Proven success in brand storytelling, digital strategy, and stakeholder engagement.
- Data-savvy with a passion for performance measurement and optimization.
Responsibilities
- Lead the evolution of PECO’s digital marketing ecosystem, transforming it into a dynamic, data-powered engine for growth and engagement.
- Champion the integration of cutting-edge technologies – including AI, machine learning, predictive analytics, and marketing automation – to deliver scalable campaigns across stakeholder audiences.
- Build a future-ready martech stack that supports omnichannel engagement, real-time reporting, and seamless integration with leasing, investor relations, and operations.
- Position PECO as a digital leader in our sector by developing immersive content experiences, hyper-local campaigns, and targeted outreach campaigns.
- Use data and sentiment analysis to monitor brand reputation and adjust messaging strategies in real time.
- Translate corporate objectives into actionable marketing strategies that drive measurable business outcomes across leasing, development, investor relations, and stakeholder engagement.
- Lead the development of a long-term marketing roadmap that balances innovation with operational discipline, ensuring alignment across all channels and touchpoints.
Other
- This is a high-impact leadership role responsible for integrated marketing, brand strategy, digital innovation, corporate communications, and B2B initiatives.
- The ideal candidate will be a strategic thinker, a compelling storyteller, and a proven leader
- Importantly, this leader will inherit and guide a talented, in-place marketing team - comprising specialists in digital media, content creation, lead generation, and martech - who are eager for strategic direction, mentorship, and professional growth.
- This role also requires close collaboration with PECO’s in-house Investor Relations team to ensure consistent messaging, aligned communications strategies, and integrated storytelling across investor, media, and stakeholder audiences.
- Bachelor’s degree in Marketing, Communications or Business (MBA preferred).
- 15+ years of progressive marketing leadership experience.
- Public company experience preferred.
- Visionary leadership capabilities.
- Strong business acumen and executive presence.
- Collaborative, curious, and driven to challenge the status quo.
- This position will be located in PECO's Cincinnati corporate headquarters office (Sycamore Township area). Relocation assistance available. This position is not open to remote working arrangements.
