Tutor is building the world's largest fleet of generally capable robot workers for American factories and warehouses and needs to define and communicate their story, build brand awareness, drive demand, and ensure market positioning for scalable growth.
Requirements
- Strong grasp of digital marketing tools, analytics, and performance channels.
- Comfortable moving from strategy to execution — from writing copy to analyzing CAC.
Responsibilities
- Build and manage demand generation campaigns that create measurable business impact.
- Define marketing metrics and reporting frameworks to guide decision-making.
- Strong grasp of digital marketing tools, analytics, and performance channels.
Other
- Develop and own Tutor’s core narrative, visual identity, and messaging.
- Plan and execute brand and product launches across PR, digital, and owned channels.
- Partner with leadership to align marketing strategy with company goals and growth targets.
- Hire and manage agencies or contractors as needed across creative, paid, and PR.
- 6+ years of experience in marketing, including leadership or ownership of brand and demand generation.
- Proven success building awareness and pipeline for early-stage or high-growth tech companies.
- Exceptional written communication and storytelling ability.
