Bounteous is looking for a Lead Adobe Target Developer to create big-picture digital solutions and deliver transformational brand experiences by working alongside business practitioners to create innovative personalized experiences & tests for clients.
Requirements
- 5+ years of experience working with Adobe Target setting up basic and advanced activities
- Proficiency in Adobe Target and Adobe Marketing Cloud.
- Strong knowledge of HTML, CSS, JavaScript, and front-end frameworks (e.g., React, Angular,Vue.js).
- Experience with A/B testing, multivariate testing, and personalization strategies.
- Familiarity with web analytics tools (Adobe Analytics preferred).
- Experience with tag management systems and data layers
- Experience working with Adobe Analytics and/or Google Analytics
Responsibilities
- Aid in the configuration, administration and operation of Lead Adobe Target to support multi-channel campaigns (create offers & profile scripts for personalized experiences/tests)
- Develop and implement A/B tests, multivariate tests, and personalized experiences using Adobe Target
- Provide consulting & technical expertise (act as technical SME for Adobe Target)
- Write clean, efficient, and maintainable code using HTML, CSS, JavaScript, and other front-end technologies
- Build segmentation and audiences in Target to drive personalization activities
- Customize and enhance web pages and components to meet personalization and testing requirements.
- Ensure proper tagging and tracking for personalization experiences & tests
Other
- Information Security Responsibilities
- Promote and enforce awareness of key information security practices, including acceptable use of information assets, malware protection, and password security protocols
- Identify, assess, and report security risks, focusing on how these risks impact the confidentiality, integrity, and availability of information assets
- Understand and evaluate how data is stored, processed, or transmitted, ensuring compliance with data privacy and protection standards (GDPR, CCPA, etc.)
- Ensure data protection measures are integrated throughout the information lifecycle to safeguard sensitive information
