BiOptimizers is looking to evolve its custom website and Funnel Builder platform to create exceptional user experiences that drive conversion optimization, implement AI-generated marketing solutions, and develop cohort-specific landing pages.
Requirements
- Expert-level proficiency in HTML5, CSS3, JavaScript (ES6+), and modern front-end frameworks (React, Vue.js, or Angular)
- Strong experience with responsive design, mobile-first development, and cross-browser compatibility
- Proven track record of building high-converting landing pages and optimizing conversion rates
- Experience with version control systems (Git), build tools, and deployment pipelines
- Strong understanding of web performance optimization, SEO principles, and accessibility standards
- Experience with analytics implementation and data-driven development decisions
- Shopify development experience and familiarity with Shopify app ecosystem for analytics and LTV insights
Responsibilities
- Lead the technical architecture and development of our custom website and Funnel Builder platform, ensuring scalable, maintainable, and high-performing code
- Lead potential migration from custom platform to Shopify, integrating analytics and LTV insights apps to enhance business intelligence capabilities
- Implement front-end components for AI-generated marketing solutions, creating dynamic and personalized experiences for distinct customer cohorts
- Design and develop high-converting landing pages and user interfaces, conducting A/B tests and implementing data-driven improvements to maximize conversion rates
- Analyze customer journey data and user behavior to inform front-end development decisions that enhance user experience and reduce friction points
- Build dynamic, personalized experiences that adapt to different customer segments and marketing campaigns
- Ensure optimal website performance, page load speeds, mobile responsiveness, and cross-browser compatibility
Other
- 5+ years of experience in front-end development with 2+ years in leadership or senior developer roles
- Demonstrated ability to lead technical projects and mentor development teams
- Strong problem-solving abilities with attention to detail and user experience focus
- Excellent communication skills with ability to translate technical concepts to non-technical stakeholders
- Leadership mindset with passion for mentoring and developing team members
