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The Insights team at PrizePicks needs a Lead Researcher to drive research-backed decision-making and deliver actionable insights into player behavior and psychology to shape the future of sports and cultural prediction gaming.

Requirements

• Proven ability to design and execute research initiatives addressing product and business strategy challenges, with a track record of owning large-scale high-visibility projects independently.
• Masterful understanding of game design principles, product strategy, and how they intersect with consumer needs and behaviors.
• Expertise in qualitative and quantitative primary research methodology (e.g., interviews, focus groups, surveys, ethnography/netnography, behavioral analysis), with deep proficiency in at least one area.
• Familiarity with statistical techniques such as regressions, correlations, and factor analyses.
• Ability to synthesize complex findings into clear, actionable recommendations.

Responsibilities

• Lead impactful research initiatives to uncover behavioral drivers, player psychology, and decision-making processes to shape product and business strategies.
• Design and execute research studies using diverse methods (e.g., interviews, focus groups, surveys, behavioral data analysis) to generate actionable, proprietary and future-focused insights.
• Partner with analysts, designers, and other stakeholders to translate insight into frameworks and recommendations that guide the strategic direction of our games and digital experiences.
• Surface and champion market-defining opportunities through in-app and game experiences tailored to customer needs, motivations, and evolving behaviors uncovered through your research.
• Mentor cross-functional teams and improve research infrastructure to elevate organizational research capabilities.

Other

• A bachelor’s degree in Psychology, Behavioral Science, Human-Computer Interaction, or a related field (advanced degrees may substitute for some professional experience).
• At least 10 years of research experience, with at least 4 years as an in-house researcher in the gaming industry.
• Strong track record of connecting research to strategic business impact.
• Ability to present and socialize findings through clear, impactful communication and foster strong relationships to directly influence decision-making at all levels of the organization.
• Must be authorized to work for any employer in the U.S. and unable to sponsor or take over sponsorship of an employment Visa at this time.