Getting paid faster is one of small business owners’ most critical problems. Cash flow challenges are cited as a cause for 82% of small business failures. This remains an unsolved problem despite rapid innovation in fintech.
Requirements
- 8+ years of experience in product marketing strategy, management consulting, or strategic roles within high-growth environments, and cross-functional execution
- Strong Product Marketing craft; fintech or Payments experience preferred
- Understands and utilizes core marketing frameworks to develop segmentation, targeting, and positioning, and translate strategy into product roadmaps and actionable, cross-functional go-to-market plans
- Analytical and problem solving orientation: comfort with different testing methodologies and synthesizing inputs from multiple data sources to analyze ROI, develop big insights, and make recommendations that unlock growth opportunities
- Ability to prioritize and make strategic choices, specifically narrowing from a range of opportunities to highest-impact levers, balancing short and long term business outcomes
- Technical Acumen: Understanding of payment systems and money movement is a plus
Responsibilities
- Own 1-year business outcomes for our Payments portfolio, including strategic choices about where to play and how to win, and effectively communicate data-backed business plans and performance data across teams and up to executive leadership through ongoing forecasting, reporting and root cause analyses.
- Leverage deep customer insights, product expertise, and competitive intelligence to inform a segmentation strategy, develop winning product positioning including differentiated, insights-based messaging and claims, and influence the product roadmap to deliver on the biggest customer needs.
- Develop research and testing plans and actively analyze business data from multiple sources to generate insights, make informed decisions, and turn these insights into compelling business cases and awesome end-to-end customer experiences.
- Leverage storytelling, customer insights, data and business acumen to lead initiatives and influence the roadmap at any phase of the product life cycle (from idea to maturity) and execute an impactful GTM plan that prioritizes business results with product and channel partners.
- Partner closely with cross-functional teams spanning marketing, product, design, business development, analytics, finance, credit, risk, legal, strategy, sales, and customer success.
- Contribute to 3-year strategic planning and make decisions that benefit the customer and the entire Intuit portfolio, not just the offering.
Other
- People Management: Experience leading and cultivating high performance teams.
- Leadership: Proven ability to influence and lead cross-functional teams, build trust, and drive outcomes in a matrixed organization.
- Demonstrated high levels of ownership, responsibility, initiative and the desire to drive significant, measurable performance results
- Excellent verbal, written/presentation, and interpersonal communication skills.
- BA/BS required, MBA preferred. Or equivalent work experience.
