Dataiku is seeking a Marketing Data Analyst to support their global marketing team by providing strategic and operational insights to guide marketing strategies and execution, and to push the boundaries of their existing analytics ecosystem.
Requirements
- Strong proficiency in Excel/Google sheets, advanced proficiency in SQL and moderate proficiency in Python for analytics purposes
- Demonstrable proficiency building high quality visualizations in tools like Tableau (our primary BI Tool)
- Experience with Dataiku is a big plus; all our analysis happens here
- Familiarity with operations systems such as HubSpot and Salesforce
Responsibilities
- Partner closely with marketing stakeholders to identify key business questions and conduct robust ad-hoc analyses to drive decision making for the field and digital marketing teams
- Develop strategic projects to grow the analytics ecosystem including pipeline forecasting, campaign analytics, and marketing/channel mix analysis
- Own and manage key datasets and dashboards that are leveraged daily by the Marketing team, and design and build new dashboards using best in class visualizations techniques to convey insights to marketers in the easiest and most effective way possible
- Build innovative solutions to open questions using advanced analytics and AI to enable the Marketing team on Predictive and Prescriptive Analytics
- Collaborate with Business Operations and the Enterprise Data & Analytics teams on GTM metrics and datasets, and contribute positively to the large internal analytics community at Dataiku
Other
- 4+ years of professional experience in analytics or a data/strategy-oriented role
- Experience in consulting or a similar business-facing analytical role showing an ability to translate business needs into analytical approaches and vice versa; prior experience supporting GTM, marketing / business operations within B2B SaaS or technology companies is a plus
- Demonstrated experience using data to analyze pipeline performance and marketing campaigns/ROI to drive strategic decisions
- Ability to communicate clearly on technical and business concepts through storytelling and presentations
- US Remote
