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Moloco Studios Lead Designer

Moloco

$140,000 - $175,000
Aug 13, 2025
New York, NY, US • Redwood City, CA, US • Seattle, WA, US
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Moloco is looking to expand its creative capabilities in performance advertising for mobile gaming and app clients by hiring a Lead Designer to drive best-in-class creative execution across ad formats.

Requirements

  • 6+ years of design experience in performance marketing, mobile gaming, or ad creative production(Video, Static, Playables)
  • Management experience required, including proven ability to lead teams and mentor direct reports.
  • Proven experience managing projects from concept through delivery, with the ability to balance creative direction and executional detail
  • Hands-on expertise with Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere)
  • Experience collaborating with or managing third-party vendors or freelancers on video and interactive creative production
  • Strong understanding of KPIs like IPM, ROAS, CTR, retention, and how they influence creative decisions
  • A high-quality portfolio showcasing performance-oriented ad creatives (videos, playables, end cards, statics)

Responsibilities

  • Own and lead the end-to-end design process of high-performing ad creatives (static, video, playables), while setting creative direction and ensuring alignment with performance goals
  • Champion creative best practices, advocate for innovation in ad formats, and guide team-wide design quality and experimentation
  • Manage timelines and deliverables across in-house and outsourced creative projects
  • Brief, review, and QA work from vendors and freelance partners
  • Develop new ad concepts informed by game genre, audience, and campaign goals
  • Monitor creative performance (IPM, ROAS, CTR) and iterate based on data
  • Create and maintain reusable templates, style guides, and visual systems

Other

  • To be considered for this position, you must include your resume and portfolio.
  • Collaborate with Sales, Product, and DS to align on strategy and priorities
  • Identify workflow inefficiencies and drive the adoption of tools or systems, such as automation or testing platforms, to improve creative productivity and scalability.
  • Mentor designers and contribute to hiring and onboarding efforts
  • Ability to give and receive feedback constructively; values mentorship and team growth