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Stanley Black & Decker Logo

National Trade Association Manager - MN & WI

Stanley Black & Decker

Salary not specified
Dec 2, 2025
Minneapolis, MN, US
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Stanley Black & Decker is looking to achieve top-line sales targets by selling DEWALT brands to end-user customers, requiring a National Trade Association Manager to establish and maintain key relationships, identify conversion opportunities, and drive adoption of their products and services within the commercial construction sector.

Requirements

  • 5+ years of experience in Sales or Marketing for Construction Supplies with a proven track record delivering results and experience selling to high-level executives, C-Suite, and jobsite directors preferred.
  • Maintain and use SalesForce.com as a CRM and planning tool.

Responsibilities

  • Achieve top-line sales targets based on assigned user base and goals & objectives through selling DEWALT brands to our end-user customer base.
  • Establish, develop, and maintain key relationships with end-user partners through product and services solutions as well as management of impact rewards and other SBD user contracts and programs for user responsibilities.
  • Identify and target regional end-user accounts for conversions, focusing on business development opportunities.
  • Initiate the conversion process by building relationships, presenting solutions, and driving adoption of DEWALT products and services.
  • Continue to grow and develop accounts post-conversion through consistent engagement, tailored solutions, and strategic partnerships to ensure long-term success.
  • Execute our end user strategy by building relationships and generating demand within all levels of the local trade association, training centers, and end users that drive local activation.
  • Maintain and use SalesForce.com as a CRM and planning tool.

Other

  • 50% Travel Expected
  • Bachelor’s degree in Business Management, Marketing, or related fields preferred. Relevant construction field experience could be a substitute for higher education.
  • Strong interpersonal, negotiation, problem-solving, verbal and written communication, organization, and multitasking skills.
  • Ability to meld empathy with determination to achieve outstanding results.
  • Valid Driver's License and physical ability to travel up to 50% within user base assignment. Some travel is 5 days or more and some weekend availability is required.
  • This person must reside in Minneapolis/St. Paul, MN, Milwaukee, WI or Maddison, WI.