ABS Global, a Genus company, is looking to enhance its competitive position in the market by developing, marketing, and improving the performance of its non-genetic product offerings for dairy and beef customers globally. This involves managing the product lifecycle, conducting market research, driving innovation, and aligning product strategies with company goals to ensure future profitability and market leadership.
Requirements
- Proven experience in product management, preferably within the beef, dairy or broader food industry.
- Proven track record of managing a product line with demonstrated success in product development, marketing, and sales.
- Knowledge of the beef and dairy industry, including market dynamics, customer preferences, and regulatory environment.
- Proficiency in financial modelling and pricing strategies.
- Proficiency in product management and CRM software.
- Strong analytical skills, with the ability to interpret data and generate insights to inform strategic decision-making.
- The ability to thrive in a fast-paced, dynamic environment and adapt to changing market conditions.
Responsibilities
- Drive the highest long-term profit value from our non-genetic product portfolio by utilizing in-depth industry knowledge, analytical capabilities, and understanding ABS customer needs to maximize product usage globally.
- Collaborate with product suppliers to ensure product attributes align with the needs of dairy and beef customers.
- Develop and implement individual product strategies to maximize value generation from each product.
- Provide guidance to commercial managers on global pricing and restrictions.
- Work closely with commercial leads to ensure product alignment with market strategies.
- Continuously gather customer, market, and competitor insights to inform product strategy and tactics.
- Partner with the Marketing Team to develop global campaigns aimed at increasing market penetration and lead generation.
Other
- Excellent English-speaking and business writing skills required.
- Ability to travel internationally as per the needs of the business (occasional international travel)
- Ability to work cross-functionally and lead teams.
- Excellent communication skills with the ability to inform and influence stakeholders at every level.
- Bachelor's degree in Agribusiness, Animal Science, Business, or a related discipline.
