Team Sparq is looking to accelerate their digital transformation journey and create high-quality tech careers, with a focus on defining their market identity and shaping their portfolio of AI services and accelerators.
Requirements
- Strong understanding of the AI/ML landscape and its practical applications in business.
- Experience in product management, product marketing, or strategy consulting within a B2B technology or professional services firm.
- Familiarity with modern cloud platforms (AWS, Azure, GCP) and their AI/ML services.
- Proven track record of taking new technology services or products from concept to launch, including defining the offering and executing the go-to-market strategy.
- Exceptional written and verbal communication skills, with a demonstrated ability to create compelling marketing content and client-facing proposals.
- A strategic and analytical mindset, with experience developing business cases and using market data to inform decisions.
- Bachelor’s degree in Business, Marketing, Computer Science, or equivalent experience.
Responsibilities
- Conduct continuous market research and analysis of client challenges, competitive landscapes, and emerging AI trends to identify new opportunities.
- Develop the business case for new AI services and accelerators, defining the value proposition, target audience, and revenue potential.
- Architect and document our portfolio of AI service offerings, ensuring they are scalable, profitable, and aligned with Sparq’s commitment to responsible and ethical AI.
- Partner deeply with the marketing team to develop powerful messaging, positioning, and collateral for our AI offerings, including web content, solution briefs, and case studies.
- Serve as a key partner to the sales team, helping to qualify opportunities, develop comprehensive proposals, and deliver impactful presentations to prospective clients.
- Create sales enablement materials and conduct training to ensure the sales team can effectively articulate the value of our AI solutions.
- Collaborate with technical experts to translate complex AI capabilities into clear, value-driven business outcomes.
Other
- Must be authorized to work in the U.S. without sponsorship
- 10+ years of experience in product management, product marketing, or strategy consulting within a B2B technology or professional services firm.
- Bachelor’s degree in Business, Marketing, Computer Science, or equivalent experience.
- Travel required, with a hybrid work model
- Competitive compensation package, and robust benefits, including substantial PTO and 401(k) matching.
