Boston Scientific is looking to solve the problem of enabling data-driven decision-making across global marketing teams by designing and developing robust data strategies that power performance insights, campaign optimization, and commercial effectiveness. This role bridges the gap between raw data and business impact by building high-quality, scalable data models and pipelines for use across Boston Scientific's enterprise marketing ecosystem.
Requirements
- Proven ability to translate business questions into technical requirements and deliver scalable solutions.
- Strong understanding of marketing data ecosystems (CRM, campaign, digital, customer, and third-party data).
- Experience with data governance, compliance, and privacy regulations (GDPR, HIPAA, CCPA).
- Comfortable operating at both strategic and tactical levels — setting vision and executing details.
Responsibilities
- Lead the development and execution of Corporate Data Strategy, optimizing efficiency, data quality, and competitive advantage.
- Act as a subject matter expert (SME) on marketing, digital and customer data infrastructure, guiding which data sources to onboard for marketing activation.
- Champion a first-party data strategy, enabling personalized customer communications and scalable audience-building processes.
- Design workflows for activating customer segments in downstream channels, focusing on automation and scalability.
- Evaluate new data sources, enrichment partners, and technologies to strengthen the marketing data ecosystem.
- Define business requirements for innovative data and marketing technology solutions.
- Advocate for scalable architectures that balance foundational work with innovation.
Other
- Bachelor’s degree in Data Science, Analytics, Marketing, Business, or related field; Master’s preferred.
- A minimum of 7 years of experience in data strategy, analytics, marketing operations, or related functions.
- Exceptional communication and stakeholder management skills, with a track record of working across diverse teams.
- Ability to lead through influence, align multiple stakeholders to a common vision, process improvement experience
- This role follows a hybrid work model requiring employees to be in our local office at least three days per week.