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Principal Product Manager, Transactional Marketing (Mailchimp)

Intuit

$232,500 - $319,000
Oct 30, 2025
New York, NY, US
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Intuit is looking to define the strategy, roadmap, and execution for their core Transactional Marketing Platform, which handles high-volume, low-latency customer communications like emails and mobile messages. The goal is to improve both the Developer Experience (DX) for internal engineering teams and provide self-service tools for marketers to manage content, compliance, and performance.

Requirements

  • Proven experience defining strategy for highly scalable, real-time systems (e.g., payments, logging, messaging, APIs).
  • Deep technical fluency and ability to communicate complex architectural trade-offs to non-technical stakeholders.
  • Demonstrated knowledge of the email, SMS, and messaging ecosystem, including deliverability, IP reputation, sender policies, rate limits, and compliance.
  • Experience as a software engineer or similar technical background building production systems.
  • Prior experience with Customer Data Platforms (CDPs), Marketing Automation Systems (MAS), or internal message bus systems, and/or cloud computing (AWS, GCP, Azure)
  • Experience launching a product focused on improving internal developer experience (DX).
  • Experience managing integrations with SMS aggregators, RCS, or WhatsApp Business APIs.

Responsibilities

  • Own the DX: Define and execute the roadmap for developer-facing platform tools, including APIs, SDKs, webhooks, and documentation, ensuring seamless and compliant integration for all engineering teams sending transactional messages.
  • Platform Scalability & Reliability: Drive strategy for the core messaging infrastructure, focusing on deliverability, low-latency message transmission (sub-second goals), high availability (99.99%), and delivery reliability with measurable SLAs for throughput, latency, and error budgets.
  • Implement retry policies, redundant routing, and automated failure handling to ensure consistent delivery across all channels.
  • Protocol Mastery: Oversee integration and optimization for a diverse range of messaging protocols and transport layers, including SMTP, SMPP, HTTP APIs, RCS Business Messaging, and WhatsApp Business API.
  • Ensure compliance with provider-specific rate limits, delivery receipts, encryption, and authentication requirements.
  • Technical Prioritization: Clearly articulate technical debt, architectural investments, and security/compliance requirements as business outcomes to influence executive-level platform prioritization.
  • Establish delivery reliability KPIs and continuously improve delivery rate, latency p95, and system uptime through data-driven experimentation and monitoring.

Other

  • 10+ years of progressive experience in Product Management, with 4+ years managing platform, infrastructure, or developer tools.
  • Lead a cross-functional team of engineers, designers, and data scientists, translating complex platform capabilities into clear user stories and testable product increments.
  • Serve as the internal subject matter expert on email sending protocols (SMTP, DMARC, DKIM), SMS protocols (SMPP, HTTP APIs), and emerging channels including RCS and WhatsApp Business Messaging.
  • Mentor junior PMs and contribute actively to Intuit’s product management culture.
  • Bachelor’s degree in Computer Science, Engineering, or related field—or equivalent practical experience.