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Product Content Engineer

Meta

$159,000 - $223,000
Oct 29, 2025
New York, NY, US
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Meta’s Product Content Engineering team is looking to improve the discovery and distribution of content to drive value for users at scale by defining and executing a content strategy that aims to significantly improve the product experience for consumers.

Requirements

  • 1+ years working with GenAI products, prompt engineering, annotation, and/or content labeling and analysis
  • Expertise in developing and implementing high-quality datasets, annotations, and evaluation metrics that drive the training and improvement of generation models
  • Previous experience collaborating with product and technical teams
  • Demonstrated expertise in data science or data analysis with proven experience in creating queries, generating complex spreadsheets, and building dashboards
  • Proficiency in SQL-based languages, and experience with Python or R preferred
  • Experience in data visualization and tools such as Tableau

Responsibilities

  • Prioritize fast execution across content optimization experiments and analyses with the goal of delivering insights and recommendations to improve both user and creator experiences on-platform
  • Understand technical product needs and translate those into actionable direction and readouts for a content-focused cross-functional team
  • Understand Meta’s strategic and competitive position and deliver content strategies and product solutions that are aligned with our mission and recognized best in the industry
  • Perform data exploration and analysis to produce actionable insights and reports for our content, engineering, strategy, and product teams
  • Integrate content and market analysis into product requirements to improve engineer output and enhance both creator and user satisfaction
  • Manage efforts to drive improved performance from creators in North American markets through cross-functional projects with Search, Ranking, Product, and Partnerships to drive top-line goals
  • Define emergent opportunities and drive impact via execution in highly ambiguous areas.

Other

  • 8+ years of experience with digital content strategy, journalism, production, linguistics and relevant skills
  • Experience working independently and autonomously
  • Proven knowledge of industry trends and news
  • Experience leading and collaborating on XFN projects to build products, respond to urgent needs, preempt issues and address concerns in collaborative and timely fashion
  • 5+ years of work experience in product management, data analytics, or content operations in a leading content platform
  • Professional working fluency in multiple languages, especially Spanish or Portuguese preferred