PMG is looking to redefine how brands harness AI-driven creative intelligence by developing tools that integrate data, automation, and innovation to elevate storytelling and drive performance at scale. The Product Senior Associate will support the Alli Data Pillar, which aims to unify all data points into a secure, accessible foundation to empower customer-centric strategies, unlock insights, and drive automation in a privacy-first world.
Requirements
- 3+ years of experience working with customer data, martech data sets, and/or digital advertising platforms
- Proficiency in tools like Jira, Confluence, and product analytics platforms to support effective planning and tracking.
- Prior experience working with LLMs and prompt engineering and/or data science modeling
- Experience contributing to product strategy and roadmaps, while collaborating with cross-functional teams in agile environments.
- Ability to write and refine user stories, define success metrics, and prioritize features based on business and user impact.
- A data-informed mindset with basic experience in analyzing product usage data and interpreting performance trends.
- Experience with analytics tools such as: Pendo, Mixpanel and Google Analytics
Responsibilities
- Contribute to the roadmap for Alli’s Data pillar, ensuring it meets user needs.
- Help identify and explore new product opportunities using AI and data science.
- Assist in evaluating partnerships with external companies like Google, Amazon, and OpenAI.
- Support product planning and execution throughout the product lifecycle.
- Help drive product adoption through internal communications, training sessions, and documentation.
- Coordinate with Engineering teams to facilitate smooth product releases.
- Analyze data in order to inform and influence product development decisions.
Other
- Bachelor’s Degree or equivalent work experience
- 3+ years of related work experience in an advertising/marketing agency and/or in a product focused role within a technology based organization
- Strong communication and collaboration skills to align engineering, design, and business stakeholders around shared goals.
- Prior experience building and delivering product marketing presentations to large audiences, both internally and externally; past experience with Keynote/PowerPoint
- Passion for understanding users and their behavior
