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Build-A-Bear Workshop Logo

Product Designer - Wholesale

Build-A-Bear Workshop

Salary not specified
Oct 9, 2025
St. Louis, MO, US
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Build-A-Bear is seeking a Product Designer - Wholesale to develop innovative, commercially viable products for wholesale channels that align with brand aesthetic, storytelling, and market positioning, while anticipating and influencing emerging trends to keep assortments fresh and relevant.

Requirements

  • Expert in Adobe IllustratorPhotoshop
  • Expert ability in rendering design concepts into art form
  • Proficiency with PLM systemsMicrosoft Office
  • Expert in Adobe Illustrator, Photoshopproficient in other areas of Adobe Creative Suite
  • Experience designing for wholesale or other consumer products categories
  • Knowledge of consumer products industry (branding, packaging, design, marketing)

Responsibilities

  • Develop and present innovative product concepts that reflect brand storytelling, commercial relevance, and appropriateness for wholesale partners.
  • Creatively translate brand assets and style guides into product designs tailored to wholesale and commercial needs across plush, toy, and other product extensions to create clear cohesive statements at retail.
  • Research and analyze market trends, consumer preferences, and competitive offerings to inform design direction while anticipating and influencing emerging trends.
  • Create detailed sketches, mood boards, and technical drawings to communicate design intent and specifications, inclusive of brand-right mock-ups to inspire partners.
  • Develop product style guides that inspire product development and align with business needs, acting as a creative and strategic resource for internalexternal partners.
  • Participate in product reviews and feedback sessions to refine designs and ensure alignment with brand and partner expectations.
  • Support market success by joining commercial teams in partner visits to pitch product lines, gather insights, and deepen understanding of evolving partner needs.

Other

  • 3-5 years experience in Toy Design, Product/Industrial Design
  • 6+ years of experience in related field
  • Bachelor's Degree in Toy Design, Product/Industrial Design, Fashion Design or Graphic Design
  • Master's Degree in Toy Design, Product/Industrial Design, Fashion Design or Graphic Design
  • Skilled in working with licensed product and translating brand assets into commercially appropriate designs