Johnson & Johnson is looking to shape professional education strategy and implementation for the recent launch of IMAAVY in generalized Myasthenia Gravis and upcoming launches.
Requirements
- Minimum 5 years of pharmaceutical business experience in Sales, Marketing, New Business Development, Commercial Excellence, Strategic Marketing, or Clinical / Medical Affairs and a minimum of 3 years of Marketing experience.
- Prior launch experience and/or rare disease experience is a plus.
- Strong analytical and communication skills.
- Demonstrated ability to distill and communicate market insights to drive decisions.
- Excellent ability to influence and collaborate with cross-functional teams to deliver results.
- Brand Positioning Strategy
- Commercial Awareness
Responsibilities
- Lead the development of professional education strategy and execution, in close collaboration with Marketing Operations, the Thought Leader Liaison team, and Key Opinion Leaders.
- Lead the development of branded and unbranded peer-to-peer content and assets.
- Lead the planning and execution of the national faculty training, quarterly forums, product theaters, and national broadcasts.
- Partner closely with field leadership and Thought Leader Liaison team to ensure effective execution of speaker programs, support speaker selection and optimize peer-to-peer utilization to support brand objective.
- Lead the development of non-personal peer-to-peer tactics (e.g. KOL videos) to leverage across channels.
- Lead HCP advisory board strategy and execution in close collaboration with HCC, including the Advanced in Myasthenia Gravis (AIM) advisory board with top national KOLs.
- Manage agency partners, ensuring rigor in project management, marketing excellence and exceptional execution of key tactics and deliverables.
Other
- A minimum of a B.A. or a B.S. is required, MBA is preferred.
- This position will require up to 30% travel domestically.
- Johnson & Johnson is an Equal Opportunity Employer.
- All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law.
- We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.
