Fontaine Modification Company, a part of Marmon Holdings, is looking to support its marketing efforts and product management through strategic assessment, customer needs analysis, and market research to drive business growth and improvement.
Requirements
- Pursuing a Graduate degree in business, marketing, engineering or related field
- Rising junior or senior
- Strong interest in applying sales, marketing, or product management principles
- Experience with digital marketing efforts
- Experience with product lifecycle management
- Experience with campaign development and communications planning
Responsibilities
- Support strategic assessment work
- Uncover and assess customer needs and trends
- Explore market, especially technology advancements and trends
- Competitive analysis (core and adjacent markets) including pricing, features, and benefits
- Assessing company core competencies and gaps
- Support VOC events
- Summarize key issues and opportunities gleaned from research and assessment work
Other
- Pursuing a Graduate degree
- Rising junior or senior
- Strong interest in business, marketing, or engineering
- Ability to work part-time
- Ability to work in Charlotte, NC