ASME is seeking a Product Manager, Certification Programs, to lead the full product lifecycle for certification products for individuals, ranging from market insights and ideation through development, launch, maintenance, growth and rationalization.
Requirements
- Familiarity with certification standards and best practices is preferred.
- Familiarity with project management, collaboration tools and database systems preferred (ex: JIRA, Airtable, MIRO)
- Familiarity with digital badge platforms (E.g. credly, accredible) and integrating digital credentials into learner journeys.
- Strong skills in market research, competitive analysis, and data interpretation (Excel proficiency preferred).
- Experience maintaining product meta data and writing Search Engine Optimized (SEO) product description and value propositions
Responsibilities
- Lead the development and execution of a multi-year roadmap for certification products.
- Conduct and synthesize research to identify and prioritize current and emerging credentialing needs across engineering sectors and global regions.
- Define and validate candidate and employer personas using methods such as Jobs-to-Be-Done, industry interviews, surveys, and focus groups.
- Analyze competitor credentialing landscapes, licensing opportunities, and employer recognition trends to inform product strategy.
- Manage and optimize the full lifecycle of certification products, including proposing new and/or reengineered development and maintenance cycles, sunset planning, and continuous improvement.
- Monitor product performance via KPIs and assist in beta testing of exams or pilot credential programs.
- Collaborate with SMEs, psychometricians, operations, volunteer committees, sales, and marketing to ensure high-quality product delivery and go to market launch, as well as alignment with certification standards (e.g., ISO 17024).
Other
- This role leads the full product lifecycle for certification products for individuals—ranging from market insights and ideation through development, launch, maintenance, growth and rationalization.
- This includes oversight of new certification schema, enhancements to existing exams, and identifying opportunities to pilot microcredentials and stackable pathways aligned with industry needs.
- This role requires a bachelor’s degree or additional equivalent work experience and a minimum of 5 years’ experience in credentialing, certification, managing technical engineering content, engineering education, workforce development, learning products or a closely related field.
- Communication – Oral and written presentation, including the ability to clearly explain technical concepts to non-technical audiences
- Relationship Management – Ability to work well with teams in diverse, complex, and changing environments