RRD is looking to hire a Product Marketing Associate to assist in the deployment of multi-channel marketing campaigns for investment solutions, aiming to elevate engagement across the customer journey for their asset management client.
Requirements
- Experience with multichannel marketing
- Proficient in PowerPoint and Excel; familiarity with Salesforce, Pardot and Airtable preferred
Responsibilities
- Actively maintain product marketing suite of materials for respective fund coverage (fact cards, brochures, websites, videos, email campaigns) including necessary approvals and publishing
- Assist in the implementation of multichannel marketing plans for respective product coverage
- Collaborate with external agencies, freelancers, and vendors to develop marketing materials for all active campaigns
- Ensure consistency of messaging, branding, and creative application across all Marketing channels in any given campaign
- Evaluate campaign performance across multiple KPIs and identify optimization opportunities
- Develop and present campaign performance reporting to leadership
Other
- Bachelor’s degree in finance, marketing or business administration
- 2-3 years of product marketing experience, preferably in financial services
- Knowledge of and interest in alternative investment product space expected
- Ability to manage multiple concurrent campaigns, often on tight timelines
- Extreme attention to detail expected
- Demonstrable success in strategic marketing disciplines
- Highly accountable for commitments; results-oriented
- Strong written and verbal communication skills
- All employment offers are contingent upon the successful completion of both a pre-employment background and drug screen.
