Cloudinary is looking to accelerate its growth in the Digital Asset Management (DAM) industry by leading product marketing efforts with innovative ideas and creative strategies.
Requirements
- 12+ years of product marketing experience (can include product management experience)
- 5+ years experience in the DAM or AI space preferred (or related)
- Must have experience with SaaS
- Experience with multiple business buyer personas, including technical buyers
- Proven creativity and messaging skills
- Highly analytical, data driven approach
- Comfortable with both high-level strategy and hands-on work
Responsibilities
- Lead product marketing for Cloudinary’s Digital Asset Management product line, including its Workflow Automation product, MediaFlows
- Position Cloudinary as a clearly differentiated DAM vendor to customers, prospects, analysts
- Bring deep industry insights and subject expertise in the DAM space to the product and marketing teams
- Drive positioning strategy based on differentiated value and right to win
- Craft compelling positioning-first messaging and stories for key use cases, industries, personas and market segments
- Launch new innovations to market
- Analyze the market and key competitors to articulate differentiators
Other
- 12+ years of product marketing experience
- 5+ years experience in the DAM or AI space preferred
- A great presenter and speaker internally and at external events
- 100% sponsored medical, dental, and vision plans for employees & family
- Must be comfortable with a culture rooted in humility, curiosity, and collaboration
